by Eddie McCray | Aug 24, 2023 | marketing, Sales
Introduction In today’s highly competitive landscape for home contractors, construction, and home service businesses, understanding your local competition is no longer optional—it’s essential. According to a report by IBISWorld, the home improvement...
by Eddie McCray | Aug 22, 2023 | marketing, Sales
Introduction In today’s hyper-competitive landscape, the terms ‘brand differentiation’ and ‘unique value proposition’ have shifted from buzzwords to survival tactics, especially for contractors and home service providers. Imagine this:...